LIVE INTELLIGENCE

Your traffic data is telling you everything you need to know.

Are you listening?

Every hour your business is open, thousands of signals are generated — who walked in, who was approached, what they spent, where revenue happened and where it didn’t. Most operators only see parts. They never see it all. The ones who do stop guessing and start fixing — including the store that’s been holding your portfolio back.

Trusted by 2000+ Businesses

Trusted by 2000+ Businesses

$526,000

That’s potential revenue sitting in your unconverted visitors per day — across every 10-locations running at a typical 31% conversion rate.

Trakwell converts more foot traffic into sales.

Sales tracked
0 B
Opportunities logged
0 M+
Documented ROI
0 X
Avg conversion lift
+ 0 pts
VALUE CHAIN

Not another "door counter."

A business intelligence operating system that makes you money.

ACCURATE COUNTS

Accurate visitor counts stripped of shadows, duplicates, and employee traffic. Real opportunity volume — per location, per hour. Not estimates. The exact number of potential sales that walked through your door.

AUTOMATIC UP SYSTEM

Up-system tracking that tells you which associates engaged which customers, when, for how long, and the results. No guessing. No gut feeling. Every missed engagement is a missed sale — now you know.

INCREASED CONVERSION

Every transaction tied back to a visitor, a salesperson, and a moment in time. Conversion by associate. By location. By day part. By day of week. The full picture of where money moved and where it didn’t.

REAL-TIME REPORTING

Revenue density by store, by traffic window, by team. Know which of your locations is actually performing and which one looks busy but isn’t converting. The difference is your biggest opportunity.

INTEGRATED CRM

Be-back tracking, follow-up automation, CRM integration. The customers who didn’t buy today are your highest-probability buyers tomorrow. Trakwell keeps them in the pipeline automatically.

MULTI-LOCATION COMMAND CENTER

Turn every location

into a top performer.

Every portfolio has one. The location that’s bringing down the average. The GM you’re constantly checking in on. The store you can’t figure out. With Trakwell, you finally know exactly what’s different — and exactly what to fix.

STORE 7 — JACKSONVILLE
Looks busy. Isn't converting.
Traffic 312 visitors/day ↑ 8% vs. last month
Conversion 21.4% ↓ 17pts vs. top store
Avg Ticket $1,640 ↓ $1,201 vs. top store
Be-Back Rate 6% Top store: 22%
STORE 2 — ORLANDO
Your benchmark. Here's the gap.
Traffic 298 visitors/day Similar traffic volume
Conversion 38.4% ↑ 17pts vs. Store 7
Avg Ticket $2,841 ↑ $1,201 vs. Store 7
Be-Back Rate 22% 3.7x Store 7's rate
Same traffic. Same market. 17-point conversion gap. Trakwell shows you exactly what your top store is doing differently — so you can replicate it everywhere.
OMNI-INTELLIGENCE

One operating system.

Every dimension of your business.

Not a dashboard. Not a report. A live intelligence layer that connects traffic, conversion, sales, and team performance into one continuous signal.

Live Traffic Intelligence

Accurate counts per location, per hour. The real number of buying opportunities that walked through your door — compared to yesterday, last week, this time last year.

Conversion Intelligence

The single most important metric in high-ticket retail. Broken down by location, by associate, by day part. The gap between your best and worst store is your biggest opportunity.

Revenue Intelligence

Average ticket. Total sales. Value per opportunity. Revenue by traffic window. Know where the money is happening in your operation — and double down on it.

Team Intelligence

Which associates are closing? Which ones are engaging but not converting? Which store has a staffing problem that looks like a traffic problem? The data tells you.

Predictive Intelligence

Traffic patterns, seasonal curves, be-back probability. Know when your busiest windows are coming before they arrive. Staff accordingly. Never lose a sale to being understaffed.

Multi-Location Intelligence

Every store, side by side. See which locations are pulling the portfolio up and which are dragging it down — and know exactly why. The fastest path to a better average is knowing which store to fix first.

USE-CASE

A 5-point conversion lift across 10 locations.

That's $93,000 a month you're likely not capturing right now.

Conservative estimates based on documented customer results. A 5-location operator achieved $184,000 in additional monthly revenue — 360x return.

Locations Daily traffic / store Conversion lift Avg ticket Monthly revenue gain
5 stores 50 visitors/day 31%36% $2,000 +$46,500/mo
10 stores 50 visitors/day 31%36% $2,000 +$93,000/mo
20 stores 50 visitors/day 31%36% $2,000 +$186,000/mo
INSTANT IMPLEMENTATION

Go live in days.

Get insights on day one.

No ripping out your existing infrastructure. Trakwell layers on top of what you already have.

COUNT

AI vision hardware installs at each entrance. Accurate counts begin immediately — eliminating false detections, shadows, and duplications.

CONNECT

Your POS, CRM, and existing data stack connect via native integrations or open API. Sales data flows in. Traffic meets transaction. The full picture — visitor to revenue — begins to emerge.

CONVERT

Your command dashboard activates. Every location, side by side. Real conversion rates. Real revenue per visitor. Real team performance. From this moment forward, you are operating on signal — not instinct.

Integrating with :
DOCUMENTED RESULTS

The data doesn't lie.

$184K

Additional monthly revenue

A 5-location operator went from 31% to 36% conversion across five stores in four months — during an industry downturn. That’s a 360x return on their Trakwell investment.

Independent Furniture Group  ·  Southeast US

81%

Reduction in false detections

La-Z-Boy went from data they couldn’t trust to data they could finally act on — 81% fewer false detections, 49% fewer duplicate counts. Real numbers. Real decisions.

Brad Parker, CEO  ·  La-Z-Boy Furniture Galleries

58%

Average conversion lift — be-backs

Five top-100 furniture stores using Trakwell’s follow-up system saw a 58% average improvement in conversion for returning customers, who spent 79% more per transaction.

2.5M+ interactions  ·  200+ retailers  ·  2023–2024

WHAT OPERATORS ARE SAYING

From operators who made the switch.

Going from gut feel to continuous signal and beyond.

We found it to be so much greater value than we expected. Our salespeople use it to capture customer information and follow up with guests who came through the doors.

Before Trakwell, our Up system was plagued by human error. Once installed, all of those issues went out the door. We improved both our sales volume and our marketing.

If you said you were going to take Trakwell away, they'd be screaming. Everybody is using it — especially the CRM. It's become critical to how we operate.

Trakwell is a critical platform for our business. Up-to-date door count tracking, sales data, and the reporting features are excellent. The team is very quick to respond.

See for yourself

Download the Q1 2026 Home Furnishing Benchmark Report

How does your portfolio stack up against your competitors?

Your data is there.

You're just not seeing it yet.

Every hour you are open, the signal is being generated. Trakwell connects it, surfaces it, and gives you the visibility to run a better operation and lift your entire portfolio.

30 minutes. No commitment. We’ll show you exactly what your data looks like on Trakwell — using your actual location count, traffic estimates, and conversion benchmarks.

Join the thousands of brick-and-mortar business pros who count on Retail Traffic Trends to get the latest data and insights on how to build a better business and see what’s around the corner.

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